We believe that big change begins with small steps. And when backed by organization-wide commitment, the small steps add up to real progress. At PCNA, our EcoSmart® program is the driving force behind the actions we're taking to move our organization, and the promotional products industry, toward a more eco-friendly future.
The seeds for the EcoSmart program were planted over 10 years ago, when Leed's became the first promotional products supplier to offer eco-friendly products. Today, it's about more than products; it's about building on our legacy as an eco-friendly leader, identifying new opportunities and creating products that are both good for the planet, and good for business.
Our customers have been loud and clear – interest in eco-friendly products has never been greater. This demand comes from a changing culture where plastic waste reduction is celebrated and laws banning single-use plastics are popping up all over the U.S. and Canada. As a result, we're fully committed to providing the industry's best selection of products made from recycled materials, as well as products that are reusable alternatives to items normally thrown away after one use.
We've also partnered with some amazing retail brands that are out there making a real difference. Our Parkland bags are all made from recycled water bottles, while FinalStraw makes super-cool collapsible, reusable stainless-steel straws.
Beyond a large product assortment, we're also dedicated to delivering the best user experience for browsing and buying eco-friendly products. We're working hard to make sure it's easy for our customers to do business with us.
Taking Action: 1% For The Planet and More
EcoSmart is about more than products. It's about taking a hard look at our business practices and finding small ways to reduce our environmental impact. We've taken some positive steps and have a list of initiatives taking shape in the near future.
Currently, PCNA donates 1 percent of sales from all EcoSmart products to 1% For The Planet, an organization that enables businesses to directly support environmental nonprofits through financial contributions. We are honored to join visionary companies like Patagonia, Honest Tea and New Belgium Brewing in supporting environmental organizations that are on the ground making a real difference.
We're also making small changes to our normal business operations. We're now printing our catalogs other marketing materials on FSC-certified paper from responsibly managed forests. It's a small step towards a bigger movement.
The Bottom Line
We're fortunate to be in a position to make a difference. Through EcoSmart we hope to inspire our customers, colleagues and friends to join us in making better choices for the planet.