Day Owl Backpacks

The Day Owl Story
Day Owl (with your help) is building the first completely circular bag company. The brand builds its products from recycled landfill-bound materials, repairs and refurbishes them to keep them in circulation for multiple owners, and when they're used up, Day Owl makes sure the old bags become input material for new bags.

As a Certified B Corporation, Day Owl meets the highest standards of social and environmental performance. In addition to supporting dignified jobs around the world, the brand also creates meaningful opportunities right here at home.
Day Owl circular from the ground up.

Core Principles

Respect People

Respect People

A Day Owl product begins when a waste collector in the Mile picks up a piece of plastic. These people are the last line of defense in saving waste from landfills and ocean.

Reduce Waste

Reduce Waste

Day Owl creates products by reclaiming what others consider waste, but the brand is working hard to reduce its own. its counterparts in the fashion industry never sell about 30% of what they make, wasting 92 million tons of textiles annually.

Reuse Objects

Reuse Objects

What's more sustainable than a recycled backpack? Reusing those that already exist. Day Owl takes all of its backpacks back. It refreshes them and the stories you created wearing them onto a new owner.

Recycle Material

Recycle Material

Plastic takes about 450 years to decompose, so day owl is advocating for an end to single-use plastics and calls on all companies that produce it to stop. Of the 8.3 billion tons of plastic ever produced, 6.3 billion tons have not been recycled, leaving a big mess.

Day Owl Backpack Recycling
Most bags end up in a landfill. Day Owl bags start there and never go back. as part of our commitment to sustainability, we've partnered with Day Owl, who will take back and recycle backpacks in any condition. When you send in your old backpack, it will be cleaned, repaired, and put to good use.

Once you receive your new Day Owl backpack, visit Day Owl's website to redeem your FREE Day Owl Recycle Kit.

Want to share the great news with your customers? Download a shareable flyer.
Day Owl Take Back Your Old Backpack Program